Marketing Archives - Conrad Magalis

Marketing

CAC vs. MER vs. LTV: How These Three Core Marketing Metrics Work Together

Overview Understanding CAC, MER, and LTV is essential for any marketer looking to scale efficiently. While each metric measures something different, together they reveal the…

Conrad Magalis

Marketing

EPG Brand Acceleration: Event Marketing Campaigns

Overview As an independent marketing contractor with EPG Brand Acceleration, I had the opportunity to support the marketing team across multiple high-impact events, each requiring…

Conrad Magalis

Design Marketing

Creating a Cohesive Brand Identity: Simplified.Travel’s New Style Guide

Simplified.Travel: Creating a Unified Brand Identity that Inspires Global Discovery A detailed look at Simplified.Travel’s 2025 brand transformation—introducing a cohesive visual identity and style guide…

Conrad Magalis

Marketing Sales Web

Rand Simulation: Scaling Technical B2B Marketing to Deliver 12x Growth

Rand Simulation: Scaling Demand, Influence, and Revenue with an Integrated Marketing Engine A formal case study of how Rand Simulation (a division of Rand Worldwide)…

Conrad Magalis

Design Marketing

From Zero to Scalable: Launching Marketing at EXtrance, Inc.

In just six months, a full marketing foundation was established—brand identity, CRM and automation, press and outreach, and the first email campaigns—providing EXtrance with a…

Conrad Magalis

Marketing Sales

Dianne’s Custom Candles — Amazon Growth Case Study

Dianne’s Custom Candles: $30K → $700K on Amazon in 5 Months How a single-operator growth engine—Jungle Scout research, new fragrance launches, premium packaging, review automation,…

Conrad Magalis

Marketing Sales

Driving Digital Growth and Marketing Transformation at First Western Bank & Trust

Marketing transformation in a regulated environment. A formal case study of how the First Western Bank & Trust team modernized digital experience, launched automation and…

Conrad Magalis

Marketing Sales

Case Study: Explosive E-Commerce Growth of 176% YTD

Case Study: Explosive E-Commerce Growth of 176% YTD For more than a decade, Conrad’s Corner has evolved from a small eBay shop into a thriving,…

Conrad Magalis

Design Marketing Web

Consulting Project: Miza Fossils

We recently had the pleasure of partnering with Miza Fossils, a rapidly growing fossil and natural history collectibles brand, to bring their digital presence to…

Conrad Magalis

Design Marketing Web

Case Study: Professional Marketing Website Build in WordPress

Behind the Build: Designing, Developing, and Launching My WordPress Site A full-stack WordPress project covering design, development, SEO optimization, CRM integration, analytics, and long-term operations.…

Conrad Magalis

Marketing

By Conrad Magalis: